Our Story

I didn’t start this brand because I had it all figured out or a business plan. I started it because I thought it would help me bond with my teenage son. NXTLVL started during a moment when I felt like I was losing everything my brother passed away, my son to teenage independence, and honestly, myself in the middle of it all. I needed a new way to connect. A new reason to wake up inspired. A new outlet for everything I still had inside.

This isn’t just about merch.

This is about meaning.

Expression. Identity. Resilience.

And finding the courage to dream boldly even when life feels broken.

You’ll find pieces here that are funny, fierce, deep, soft, delulu, spiritual, emotional, and sometimes all at once. Just like us.

Welcome to NXTLVL Looks.

It’s not just a look. It’s a whole era and new beginnings.

Let’s build it together.

Thanks for being a part of it! 💜